PURWANTO, A.; SULAIMAN, A. .; FAHMI, K. The Role of Buzz and Viral Marketing on SMEs Online Shop Marketing Performance: CB-SEM AMOS Analysis. International Journal of Social and Management Studies, [S. l.], v. 4, n. 3, p. 1–7, 2023. DOI: 10.5555/ijosmas.v4i3.292. Disponível em: https://ijosmas.org/index.php/ijosmas/article/view/292. Acesso em: 20 apr. 2024.